Tomahawk Science | Logo + Brand Identity

The founder of Tomahawk Science sought out a visual identity for his exceptional athletic training program and facility. The goal was to reflect both his heritage and his credibility training athletes such as members of the Chicago Blackhawks.

The distinctive logo incorporates the symbolism of a tomahawk, signifying strength, precision and tying in the founder’s native American roots, while reimagining it to convey the dynamic power and motion integral to the program's concept.